connecting brands with

hard-to-reach audiences

about us

Climbing Vine Media (CVm) is a full-service media and advertising agency committed to connecting brands with hard-to-reach audiences in targeted and measurable ways.

Rooted in decades of experience, CVm is an agile and tenacious partner in the ever-evolving marketing landscape. Like a climbing vine, we embody adaptability and resilience, scaling new heights to level up your brand’s visibility and impact.

Leadership Team

  • Erin Schendle

    CO-CEO, FOUNDER

    Most recently SVP Sales & partnerships at OpTic Gaming. Prior to that Erin spent 20+ years in traditional and new media, most recently a 12-year stint at Tegna, putting together multi-platform campaigns for clients. Erin lives in Dallas with her husband, 2 sons, 2 dogs and 1 bearded dragon. In her free time she enjoys going to her sons’ sporting events, traveling, finding new locally owned restaurants & getting injured kickboxing.

  • Rachel Alexander

    CO-CEO, FOUNDER

    Rachel is a 20-year veteran of traditional and digital media and sponsorships, most recently serving as OpTic Gaming’s VP of Media and Strategic Partnerships. Fueled by curiosity, collaborative successes, traveling, and tacos, she lives in Dallas with her husband, two children, and pandemic puppy with no manners.

  • Sonya Artz

    VP OPS, FOUNDER

    Sonya has lengthy experience in media planning, buying and account management. Previously, she worked at OpTic Gaming, Tegna and Live Nation. In her free time, Sonya enjoys watercoloring, parallel parking, and traveling around the US in a campervan that she and her husband renovated.